Top 10 Toolbox Posts Of 2012
As 2012 draws to a close I thought it would be fun to look back and to see which posts had the most impact and generated the most interest based on unique pageviews. Included in this top 10 list are posts that published during 2012. If you're new to Private Practice Toolbox this will give you a good overview of the ground we've covered this year.
10) 10 Things I Accidentally Did Right In Building My Private Practice
9) The Hazards of Being A Therapist
8) 9 Ways To Get Doctor Referrals
Boost Social Media Engagement Through Content Curation
I recently wrote a blog post encouraging therapists to start start creating content as a way to boost website SEO, create value, to create backlinks through social media sharing, and to develop your online practice presence. In my consultation and in online forums I've heard private practice therapists express feeling overwhelmed by creating content like blogging or producing videos on a regular basis. That's where content curation comes in.
Pause Before Posting About Work On Social Media Pages (part 2) Guest post by Kimberly Sandstrom, MFTI
We all have days where we need to let out a little steam about a difficult day at work. Social media is not the place to do it.
In the first post on this topic, my goal was to bring awareness to our community about the hazards of posting personally about clients. Although our clients may not see our personal posts (see Julie Hanks Digital Dual Relationship Dilemmas), our own personal communities will, and our reputation is built on that community.
Evolution Of A Private Practice This year marks my 10th year in private practice and I've spent a lot of time reflecting on and blogging about what's contributed to the growth and longevity of my practice. As I started creating a timeline chronicling the evolution of my practice, it became clear that the growth of my private practice coincides with my online presence building efforts. I don't think it's an accident that when I began actively seeking media interviews, blogging, and building my social networks that my practice experienced tremendous growth.