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Psych Central Professional
  • Top 10 Websites for Building Your Private Practice
    Like any worthwhile endeavor, building a successful private practice takes a lot of work, time, and know-how. So why not consult the experts? Here's a list of 10 of the best websites (listed in no particular order) to help you do just that:
  • How Media Exposure Can Grow Your Practice: Podcast Interview
    I thought you'd you enjoy this lively interview with Joe Sanok of Practice of the Practice Podcast about my private practice journey from a solo practitioner to a clinic with 3 locations and 20 employees. We cover a lot of ground during this podcast!  In addition to tips about gaining media exposure you'll also find: Tips to land high profile media interviews. The biggest lesson I learned when resigning from managed care. The book that helped transform my practice.
  • The Power of Online Presence: Blogger Dawn Friedman uses her Advanced SEO Skills to Rank High in Google
    Discover how some very successful mental health professionals use blogging, social media, and other technologies as powerful tools for their therapy practices. Dawn Friedman, MSEd LPC, is a clinical counselor specializing in issues surrounding family building, including infertility, adoption, pregnancy, and parenting. An early adopter of technology, Dawn started a blog that became the basis of her strong online presence and has helped her grow a thriving practice. Read about her story here:
  • The Power of Online Presence: Facebook Brings Australian Parenting Expert Elly Taylor International Opportunities
      Discover how some very successful mental health professionals use blogging, social media, and other technologies as powerful tools for their therapy practices. Elly Taylor, AARC, is an Australian Relationship Counsellor, Parenthood Researcher and advocate for emotional health. She teaches parents and professionals about the eight stages of early parenthood following pregnancy so families can bed down solid foundations for psychological, emotional and relational growth. You can learn more about Elly’s work at www.ellytaylor.com.
  • 5 Common Barriers to Building a Fee-For-Service Practice
    Building a fee-for-service practice can be scary, especially if it means resigning from insurance panels and finding other ways to attract clients. Others may have already made the switch, but don't know how to successfully navigate the change. I have found some strategies to help ease the transition. Here are 5 common barriers to building a fee-for-service practice and ways to overcome them:
  • How to Make Sure Your Online Photos are Copyright-Friendly
    Graphics and pictures are a great way to enhance your social media engagement for your private mental health practice. They add something that words cannot, they show personality, they can break up large blocks of text, and they add visual interest. However, in our Internet age, there is a very real danger of getting into trouble if you use an unauthorized photo. The owner of the image(s) can slap you with a fine or a law suit.
  • Therapist Roll Call: Join The Private Practice Pinterest List
    Do you use Pinterest? I do and I have found some amazing relationship and emotional health resources for my clients and practice building resources. I've also found that it's a great way to direct visitors to my website and learn about my services. In the past, I've featured a roll call for therapists so we could connect on Twitter and Facebook, and it was very well received. I'd like to continue that tradition so we can get to know each other more on social media. I recently wrote about how Pinterest can benefit your practice. So let's all add our Pinterest information and see what kinds of things we're pinning on our boards. Connect with me on Pinterest here
  • 4 Ways To Use Pinterest To Build Your Practice
    Pinterest is a social media platform that therapists might overlook when building their online presence. It may seem more tailored toward foodies, pop culture junkies, or book lovers than for people wanting or providng professional counseling. However, Pinterest can be a valuable way to serve your online community and also get the word out about yourself and the clinical services you offer. Joe Sanock, an LPC who also works as a private practice consultant, explains that “People who go on Pinterest are dreaming about having a new life. It could be a new hair style, a new dress, or a renovation. They are in a mindset of change. As counselors, we fit perfectly into that mindset.” He says that Pinterest is his leading referral for both his private practice and consulting business. Bottom line: Pinterest can work as a great marketing tool for you (read more about Joe's experience here).
  • 3 Ethical Fears of Being a Therapist Online and How to Resolve Them
    Every therapist knows that ethics is a critical component of working with clients. Once you add social media into the mix, things can get even more complicated. I’ve noticed that unfortunately, some in the profession are resistant to embracing technology and building an online presence related to their practice because of fear of the potential ethical problems. It’s true that there are risks involved in going online, but we don’t need to be run by this fear; the risks can be managed, and, as we’ve talked about so many times before, the benefits are staggering. Here are 3 Ethical Fears of Being a Therapist Online, and How to Resolve Them:
  • The Power of Online Presence: Blogging Brings Training Opportunities for Art Therapist Lisa Mitchell LMFT
    Discover how some very successful mental health professionals use blogging, social media, and other technologies as powerful tools for their therapy practices. Lisa Mitchell MFT, ATR, LPC, is director of The Art Therapy Studio in Sacramento, CA and owner of InnerCanvas.com. She helps teens and adults use their creativity to heal from trauma, depression, and anxiety. Read here about how Lisa's online presence grew her outreach exponentially:
 
 
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