Therapist Blog Challenge #13: Mental Health and Parenting
The therapist blog challenge is back! I'm making it easy to blog regularly as a practice building strategy.
Rather than start a new challenge, I've decided to pick up where we left off last year -- with challenge #13. If you are new to the challenge, you can start with challenge #1 or you can start with this current challenge. The goal of the challenge is to make it easier for you to blog regularly on your private practice website. Blogging can boost SEO, provide valuable information on your specialty areas, lets potential clients get to know you better, and establishes you as an expert. These factors can lead to more clients choosing your practice.
Therapist Blog Challenge #12: Share Holiday Tips
We all know the holiday season can be stressful and filled with everything from difficult family dealings to enhancing feelings of depression and loneliness. Take this opportunity to reach out and share helpful tips to get your clients and readers through the holiday season. Whether lighthearted or serious, how you approach the topic depends on how you can best serve your ideal client.
One of the most popular blog posts on my private practice site Wasatch Family Therapy was a blog inspired by the 2003 movie, Elf. A therapist used Buddy the Elf's most popular sayings to write a blog incorporating positive psychology. This lighthearted approach using a beloved holiday character can be a sweet way to offer some great tips for getting through the holiday season. Remember to write something that speaks to you and your ideal client.
Here are a few possible topics:
Difficult family situations
Co-parenting and the holidays
Giving back/community service
Creating Holiday traditions
Don't forget the Griswolds, The Grinch, Santa Claus, A Christmas Story or any other characters you love that always have something to teach!
Therapist Blog Challenge #11: Promote Gratitude Let the benefits of gratitude inspire your next professional blog post.
It's the time of year when Facebook posts, blogs, and tweets take on a tone of gratitude. This is an excellent opportunity for you to share with your readers things that you are grateful for or encourage them to express their gratitude.
Share your own gratitude list: This can be as easy as creating a simple list of things you are thankful for, or writing an article about the positive benefits of gratitude on mental health.
Write about gratitude and mental health research: Expressing gratitude is beneficial for a person's well-being (Emmons, 2003). Enjoy the benefits this blog might offer for you and your clients. As a marriage and family therapist you might want to cite Gottman's work on positive versus negative interactions with couples and how that can predict relationship longevity (Gottman, 1989).
Encourage readers to keep a gratitude journal: I came across this nifty Gratitude Journal app that you could share in your article. Writing down what you are grateful for has been associated with increased happiness and well-being.
Enjoy sharing the benefits gratitude during this time of Thanksgiving!
Therapist Blog Challenge #10: Celebrate an Awareness Day Let an awareness day or month inspire your next professional blog post.
Each year we celebrate a variety of awareness dates that highlight and bring attention to a variety of challenges that people face in the U.S. and across the world. October is National Depression, Mental Health Screening Month, and World Mental Health Day. These awareness dates can make for easy blog topics. Find an awareness date that matches the work and client you are passionate about and let it inspire your next blog article.
Therapist Blog Challenge #9: Power of Infographics
A picture IS worth 1000 words. Find a credible infographic that is helpful to your ideal client for your next blog post.
Visually interesting and sharable infographics can provide easily digestible information for your blog readers. It's easy to find infographics on a variety of topics by doing a Google search of your area of interest and the word "infographic".
Many infographics are easily sharable with the HTML code and a copy function near the infographic. Another option for adding the infographic to your blog post is to right click and copy the "copy image location" and insert into your blog post (If you have no idea what I'm talking about contact your webmaster for help).
Therapist Blog Challenge #8: Pick a Seasonal Topic
Let the season of the year inspire a blog topic for therapist blog challenge #8
It's summertime (at least in the U.S.)! But no matter what time of year, you can use the season as a springboard for a blog post topic.
Start by writing down words that you associate with summer (or whatever season you are reading this post). Here's my list: water, sun, relax, BBQ, celebrate, "I'm bored", keeping kids learning, camp, fruit, family gatherings, swim...
Therapist Blog Challenge #7: Invite a Guest Blogger
Inviting a colleague to write an article for your blog is a great way to post fresh content, share interesting resources, and help both of you build your online presence.
Blog posts on your private practice blog don't have to be written by you. For therapist blog challenge #7 I want you to invite a colleague to contribute a blog article to your blog. The guest blogger doesn't have to be a therapist. It can be any other professional that you respect, that you would like to help promote, or that you would like to be associated with.
Therapist Blog Challenge #6: Embed a Favorite YouTube Video
Commenting on expert YouTube videos can make for a quick and meaningful blog post that lets potential clients know more about you and provides them with helpful information.
While your blog posts may be a way of sharing your unique perspective, you can use existing content as a springboard for meaningful content. Blog posts don't have to be entirely original material. One way to do that is to share your favorite YouTube video with your blog readers and potential clients.
Therapist Blog Challenge #5: Top 10 Books List Listing your most recommended books makes a quick and easy blog post and is a fantastic resource for website visitors
You know those books that you recommend to clients over and over again? Write down a list of them, add a couple of sentences about why you like that book, and provide a link to purchase the book. That's it. Easy, right? Just to make it even easier, here's my top 10 list. As always, feel free to use some or all of the following on your own list.